[ A MARKETING & SALES MACHINE ] + [ SYSTEMS & PROCESSES ] + [ A MANAGEMENT TEAM ]
A MARKETING & SALES
MACHINE
Building a marketing & sales machine: Where strategy, creativity, and execution work in perfect harmony to drive unstoppable growth
SYSTEMS & PROCESSES
Great systems and processes are the backbone of efficiency, turning chaos into clarity and complexity into simplicity.
A MANAGEMENT TEAM
A strong management team transforms vision into action, leading with strategy, collaboration, and unwavering commitment to success.
Identify and eliminate bottlenecks to growth.
Enhance team dynamics for improved performance.
Tailored consulting and coaching based on our real-world experience.
Increased sales and revenues you can rely on.
Create Playbooks (Processes) that contain SOPs so that anyone can run the system, thus removing dependency on any one person.
A-Players are free... They create more value than they cost. A-Players align with your values and are highly productive.
Proven Track Record
Coached sales teams to achieve over $54M in sales.
Expert Coaching
Successfully acquired and managed multiple businesses.
Schedule a Call
Discuss your business objectives and challenges with our expert team
Identify Growth Areas
Pinpoint bottlenecks that are holding you back.
Launch Your Plan
Execute tailored strategies for sustainable growth.
DENTISTS
We create targeted strategies to attract new customers and bring more buyers to your website through effective advertising.
Unlike one-size-fits-all solutions, we believe in the power of a personalized strategy. As your partners, we are here to understand you and your business. We focus on your unique services and the transformative experiences they offer. We create marketing campaigns that speak directly to the needs and aspirations of your clients.
From there we craft a PLAN and work together to execute on the plan.
We build trust, establish healthy debate, drive commitment, ignite peer-to-peer accountability, and a culture of achieving results.
We only work on projects that we are strongly convinced have potential to at least 5x the business we're working with. This is very challenging for businesses just starting out. This works best when a business has a team and has cleared the $1m annual revenue mark.
We know where the pit falls are. We know the M&A process. As acquirers of multiple businesses, even businesses over $3m, know what acquirers are looking for and how they get financing. This all matters, and plays a role in decisions you make in your business whether you actually sell or not.
From there we craft a PLAN and work together to execute on the plan.
We build trust, establish healthy debate, drive commitment, ignite peer-to-peer accountability, and a culture of achieving results.
We only work on projects that we are strongly convinced have potential to at least 5x the business we're working with. This is very challenging for businesses just starting out. This works best when a business has a team and has cleared the $1m annual revenue mark.
We know where the pit falls are. We know the M&A process. As acquirers of multiple businesses, even businesses we paid over $3m for, we know what acquirers are looking for and how they get financing. This all matters, and plays a role in decisions you make in your business whether you actually sell or not.
He has a unique ability to quickly understand the business and quickly identify what's working well and what to improve upon, and prioritize what to install, optimize, or fix next & HOW to do it.
He loves to orchestrate the game plan, align team members, and collaborate to accomplish what’s needed to grow the business and remove owner dependency, while INCREASING revenue, profit, and working capital, thus creating a highly valuable business that can easily sell for a high multiple.
He has a unique ability to deeply understand the business and quickly identify what's working well and what to improve upon, and prioritize what to install, optimize, or fix next & HOW to do it.
He loves to orchestrate the game plan, align team members, and collaborate to accomplish what’s needed to grow the business and remove owner dependency, while INCREASING revenue, profit, and working capital, thus creating a highly valuable business that can easily sell for a high multiple.
INK Media is our Social Media Marketing Agency. Ink Media Manages our paid advertising as well as search based marketing.
Ink Media takes care of generating leads, getting them to schedule and show up. We guide Ink Media on Who are the best buyers of your products or services.
Working together, we mix your big ideas and quality products with our deep knowledge of digital marketing.
We get to know your business goals, who you want to reach, and the key measures of your success.
FDGweb specializes in web design and development, making standout online spaces. Whether building new sites or refreshing old ones, they've got the skills for any task.
No project too big, no project too small. Having served over 2000 clients over the past 25 years, FDG has done it all and are absolute experts at the design and development, security, and compliance.
Based in Arlington, Washington, they work with clients locally and nationwide.
Known for their excellent work , FDGweb aims to create web solutions that go beyond your expectations for a strong online impact.
Where are you now and where do you want to be?
Example:
a business doing $2.2M per year with a $900k EBITDA was already on solid ground.
They want to get the business over $10M in 5 years.
The 2 year target is to get the business over $4M in annual revenue with $1.6M EBITDA
The 1 year plan is to get the business over the $3M with $1.2M EBITDA
The challenge is the owner dependancy.
The growth strategy was to:
Remove Owner Dependency - To do that we set up Quarterly Rocks all designed to remove owner dependancy. This allowed us to create a pathway for taking on new employees without the owner needing to train them. It allowed us to Promote a key person to the GM role. We were able to support he new GM in hiring a new key employee to handle billable work the owner was doing.
With that phase complete, we turned to adding customer acquisition channels that do not require owner effort.
Based on your UNIQUE capabilities, we create offers for you that are designed to convert.
We oversee the building of the ads, pages necessary, as well as all follow-up in order to maximize conversions.
We track all data and make informed decisions to ensure your offers perform.
Our goal is to reduce your dependency off of paid ads over time.
Playbooks (Processes) that contain SOPs so that anyone can run the system, thus removing dependency on any one person.
3 Functions of every business:
Get Work: Sales & Marketing
Do Work: Provide the service or make and deliver the products
Get Paid: Collect payments, pay others
A-Players
Cultural Fit: Do they really share your CORE values?
Have you even established CORE values?
Can everyone on your team tell me your core values without stumbling?
Productivity: Do they get the role, want the role, and have the capacity to do it?
Enterprise Value: Multiples of EBITDA
Book Value: Assets - Liabilities
Drivers of Value: This influences the Multiple which creates enterprise value
Roll-Ups, Bolt ons, Mergers
Exit & Transition Planning
Many small businesses find themselves stuck at a revenue plateau, overwhelmed with challenges that hinder growth. At IKG Partners, we specialize in identifying the bottlenecks preventing your business from reaching its full potential. Our customized consulting and coaching services have supported businesses in crafting actionable plans, enhancing team performance, and increasing sales revenue. Together, we’ll turn your growth challenges into a story of success.
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DISCLAIMER:
We believe in transparency and honesty. At Ink Media, we've made every effort to provide accurate information. However, we cannot guarantee specific results, as success depends on your background, experience, and dedication. Like any business, growth requires consistent effort and action. If you're not ready for that commitment, our programs may not be the right fit for you.This site is not affiliated with Facebook™. By using our services, you agree to our use of cookies, as outlined in our Privacy Policy.Copyright 2024 Ink Media. Contact: [email protected].